Ways to make your website live longer

Are your visitors paying less attention to your website? Do you think that something is lacking? Well, this is probably because your website is lacking in user-friendly design structure.

Web design is the construction of websites and pages by systematically arranging the information of a company or brand to be displayed so that for the visitor it can be a user-friendly experience. To make a better web design the designer needs to understand the psychology of their visitor’s mind. Understanding the psychology of the visitors is something crucial because at the end of the day it will influence the visitor’s minds and lead them to take the action.

Probably by now, you must be curious to know how you will make your website design look more professional and effective, here are some tips and tricks.

1. Keep your landing page simple and clutterless:

An important tip in a web design is to keep it as simple as you can and don’t add too much text. Nowadays people are very impatient and if it’s just too much to read, chances are they’ll exit and move on. So just keep it simple, add the most important stuff to be displayed, and keep your landing page simple and important information on an inner page.

2. Create easy-to-read website content:

It’s an important section for website design, if you want your website and business to expand you must provide excellent website content. Create such content that will stand out from the crowd to attract a large audience and improve your SEO result. The important thing to remember is that website content is different from other types of content and you must follow some strategies to keep your readers interested. Always write simple sentences that are short and to the point.

3. Ensure your website is easy to navigate:

Another important point for website design. Easy website navigation structure can help to increase search engine rankings, and website traffic, improve conversion rate, sell more products and services, and enhance the overall user experience which ultimately benefits your business. Some important points to keep in your mind while creating website navigation are:

• Start with a site map.
• Caters to visitors’ wants and needs.
• Use descriptive, short menu titles
• Add a call-to-action button in the top navigation.
• Consider the mobile view of your menus.

4. Make it mobile responsive:

Many of the website visitors will be visiting your site on their mobile, make sure to test your website and assure that there are no formatting issues, mobile responsive is a huge plus.

5. Use white space:

Let your website breathe, no need to fill up every empty space of your website. White space is important because if you fill every part of your website, it’ll look unprofessional and your visitors will be bored, so it’s better to maintain white space on your site, and leave enough space in between paragraphs so that your content is easier to read.

6. Keep your image tone consistent:

This trick is important because mismatched image tones are another warning sign of a non-professional website, having a black and white photo next to a color-popping one simply throws the eyes off, try placing all of your website images next to one another and see the effect.

As web design is rapidly upgrading and becoming more sophisticated each year, make sure to follow these tips to enhance your web design and web presence. These tips will help you to represent your brand and achieve your goal. At the end of the day, the website analytics and conversion rate will let you know about the performance of your newly structured website.